Our Process

How To Design the Perfect Hat


Each of our hats is custom designed and handmade by a team of the industry’s most talented individuals.


All our hats are made using hides of only the highest quality leather.


Is simple. To be the best hat makers in America.


We travel the Earth’s surface to find the finest materials available, leaving no rock unturned.


We guarantee our hats for a lifetime against defects in materials and workmanship.


From start to finish we reexamine every stitch for perfection.

Comparison Videos
Struggling to decide between similar hat styles?

Crusher vs. Bravo

Soaker vs. Cabana

Tips & Tricks
How-To Videos
Add a Chinstrap to your hat!
A Homage to Our Double G Collection
Cowboy & Western Hats
Shapeable, Sizable, Indestructible

The Double G

Learn what makes our cowboy and western hat line so unique.

How its Made: The Cyclone

Have you ever wondered how our hats are made? Come watch this video to learn the in's and out's of how this flagship hat is made!

The Watrous family Guarantee
Cabana vs. Soaker
Have you ever wondered what the difference between these two hats is? Watch the video below to see!