1 Million Hats made since 1972

50 Years Family Owned

Ships in 1 Business Day

13,000+ 5-Star Reviews

  • womens wide brim cream straw fedora florence cream
  • Florence Cream Straw Sun Hat by American Hat Makers
  • Florence Cream Straw Sun Hat by American Hat Makers
  • womens wide brim straw fedora florence cream
  • womens wide brim cream straw fedora florence cream
  • womens wide brim cream straw fedora florence cream
  • Florence Cream Straw Sun Hat by American Hat Makers
  • Florence Cream Straw Sun Hat by American Hat Makers
  • Florence Cream Straw Sun Hat by American Hat Makers
  • Florence Cream Straw Sun Hat by American Hat Makers
  • womens wide brim tan straw fedora florence cream
  • Florence Tan Straw Sun Hat by American Hat Makers
  • Florence Tan Straw Sun Hat by American Hat Makers
  • womens wide brim tan straw fedora florence cream
  • Florence Tan Straw Sun Hat by American Hat Makers
  • Florence Tan Straw Sun Hat by American Hat Makers
  • Florence Tan Straw Sun Hat by American Hat Makers

Our Hats Have Been Seen On

Jason Momoa

Steven Tyler

Viola Davis

Jamie Foxx

Lifetime Warranty

All our hats come with a lifetime warranty. What this means is that even if you bought a hat over 50 years ago and it starts unraveling, we'll fix it or replace it, free of charge

Handcrafted Since 1972

We are working hard every day to continue to be the best hat makers in America. Though we are steeped in tradition, we embrace modern practices to deliver hats of the highers quality.

How to Measure

  • Sizing Info
    • For detailed sizing info, CLICK HERE: HAT FIT GUIDE to view a sizing chart.

    • Additionally we offer FREE EXCHANGES/RETURNS in case you order the wrong size, so don't sweat it.

    • We'll make sure you get a hat that fits like a dream, even if we have to send you 3-4 hats 'til we get it right. We'll even pay for all shipping as well.

  • Why Our Hats Are Better
    • Lifetime warranty on all hats. - When you buy a hat from us, we got you covered for life. Did the hat stretch/shrink? Did something unravel? We'll make it right. We stand behind all our products and have easy to reach customer service.

    • Easy to reach customer service. - We don't hide behind a website. We love our customers and we're happy to resolve any concerns you may have. Simply give us a call at 1-800-642-3428 and we'll be happy to help you with anything you need.

    • Built to last. - While the other guys cut corners on quality to increase their margins, we don't believe in that. Even if you sweat a lot, it won't hurt the hat. This is thanks to an integrated sweat band that comes with every hat. Rain isn't a problem either. All our hats are also extremely resistant to water; rain will simply run off. Our hats are held to the strictest quality standards and guaranteed to last a lifetime.

    • Hat will hold its shape. - They are guaranteed to hold their shape, and will not stretch/shrink with everyday wear. Please do not mistreat our hats, however, by leaving them locked in a car on a 90° summer day. But, even in that worst case scenario, the hat shape can be restored by resting it on a coffee can.

    • Perfect fit, guaranteed. - Did you accidentally order the wrong size? Don't sweat it. We'll make sure you get a hat that fits like a dream, even if we have to send you 3-4 hats ‘til we get it right. We'll even pay for all shipping charges!

    • Family owned company since the 70's. - We're a father/son company with over 50 years of expertise in this industry. We've refined our craft and produce only the highest quality hats.

  • Shipping and Returns
    • Hat orders generally arrive within 3-7 business days.

    • All our hats come with a lifetime warranty. What this means is that even if you bought a hat over 50 years ago and it starts unraveling, we'll fix it or replace it, free of charge.

    • However, as far as exchanging one hat style for another, that must be done within 90 days.

    • We offer free exchanges for any reason. We'll also send you as many hats as you need until we get you the perfect fit, and we'll even cover all the shipping costs.

Hat Sizing Chart

HNH-AHM Hat Size U.S.A Hat Size Head Measurement (IN) Head Measurement (CM)
XXS 614 19- 1958 50-51
XS 6 12 20-2078 52-53
SM 6 78 21-2178 54-55
MD 7 18 22-22 34 56-57
LG 7 38 22 78 - 23 12 58-59
XL 7 58 23 58 - 24 14 60-61
2X 7 78 24 38-24 78 62-63
3X 8 18 25-25 58 64-65

Sizes are approximate and will vary with hat style and material. If unsure about which size to choose, it's best to choose a larger size, as our sizing system can adjust the hat down to one full size smaller.

Our Hats Have Been Seen In

Florence - Womens Wide Brim Straw Sun Hat - Reviews

4.5
Rated 4.5 stars
Based on 42 reviews
Total 5 star reviews: 34 Total 4 star reviews: 2 Total 3 star reviews: 2 Total 2 star reviews: 0 Total 1 star reviews: 4
86%would recommend this product
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42 reviews
  • JS
    Joby S.
    Flag of United States
    Verified Buyer
    I recommend this product
    Rated 5 stars
    4 months ago
    This is my all time

    This is my all time favorite hat ever! It is so comfortableI ordered a small it’s a perfect fit , and perfect for summer in the south! It is a great color - it goes with any wardrobe! I can’t say enough about what a great hat this is!

  • NL
    Nancy L.
    Flag of United States
    Verified Buyer
    I recommend this product
    Rated 5 stars
    1 year ago
    BEACH PERFECT!

    This hat was a great hat to take to for a all day trip to the beach or on vacation. I loved the 3 1/2 inch brim to protect my face from the suns rays. It was lightweight and very breathable but I loved the fact that it kept its shape even after getting a little wet and carrying on a airplane. I had many other hats I have purchased that never kept shape after a vacation at the beach and flying back and forth. American Hat makers definitely is my #1.

  • C
    Christi
    Flag of United States
    Verified Buyer
    I recommend this product
    Rated 5 stars
    2 months ago
    Beautiful, Comfortable, Functional!!

    I love this hat! I love the tan color in this one. It looks even better in person and it doesn’t with so many outfits! Great for lunch, dinner, rainy day (bc it’s coated) and even the pool I can’t say enough good things about. I typically wear a medium in AHF, but I decided to size up in this one and it’s much more comfortable in the summer heat with more room. It comes with an adjuster in it and it’s perfect! Would recommend this gorgeous hat over and over.

  • LB
    Lois B.
    Flag of United States
    Verified Buyer
    I do not recommend this product
    Rated 1 stars
    3 months ago
    Nope

    Awful- looked and felt like poured plastic, fit like a plastic bowl on your head- had I’d seen it in a store, would never have gotten it- only reason I gave it a one star was because there was no zero

    AH Profile picture for American Hat Makers
    American Hat Makers
    3 months ago
    We're sorry that you had a less than 5-star experience with us. We value your feedback because we want you to love the hat you get. Let us know if you need a replacement or refund, we're here to help.
  • PK
    Patricia K.
    Flag of United States
    Verified Buyer
    I do not recommend this product
    Rated 1 stars
    3 months ago
    Very uncomfortable. Not at all

    Very uncomfortable. Not at all up to the quality of all the other hats I have bought from this company.

    AH Profile picture for American Hat Makers
    American Hat Makers
    3 months ago
    Hey Patricia, sorry if you're unhappy with your purchase this time. Let us know if you need a replacement, we're here to help. Please email us at info@americanhatmakers.com or contact us at 1.800.NICE.HAT so we can assist you on this matter and make things right for you.
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